Creator applications · UK, food & hospitality

You already filmwhat you eat.Get booked for it.

Content Gap books local food creators for independent restaurants and cafés. Pick your venues off the board, eat on the house, and take up to £500 a month off the leaderboard. No pitching, no haggling.

No cold DMs to venues
No asking for a free meal
No agency running your account

Start your application See what it pays

Read by a person · Not first-come, first-served

The meal: Comped by the venue. Every booking.
The bonus: Up to £100 a venue, every month
The venue: You pick it off the board
The video: Yours. Stays on your channel.

Getting paid

Eat for free.Get paid to win.

There’s no flat fee per post here, and no rate to haggle over. The meal is comped at every booking. The money comes off the monthly board — and the best video at a venue takes it.

Ranked monthly: Every venue runs its own board. At the end of the month the videos filmed there are ranked on how they actually performed.
Top of a board pays: Come out on top at a venue and you take up to £100 for that month. Miss it and you still ate, and the video is still yours.
It stacks per venue: Boards are separate. Film five venues in a month and you are on five boards at once — five shots at the bonus, not one split five ways.

Your ceiling this month

from 3 venues

Venues you film this month

Up to £100 a venue. Boards are separate, so they stack.

One venue · one month

Example

01@you£100
02—
03—
04—

Ranked on how the video performed on your own channel, against the others filmed at that venue that month.

How it works

Four steps.Two of them are yours.

Step 0101 / 04

Send your application

Your details, your handle, and a couple of your best videos. Takes about three minutes — there is no portfolio deck to build.

Your application

Name

Handle

Best video

Takes about

3 minutes

Step 0202 / 04

We watch your feed

Not your follower count. We watch the videos — how you shoot, how you cut, whether food actually looks like food. Small accounts with a good eye get in.

Your feed

Watched by a person

Step 0303 / 04

Book your venues

We match you with venues near you, and the rest of the board is open — see who has slots this month and claim the ones you fancy. Turn up, eat on the house, film it your way.

Nearby venue

Matched, or yours to claim

Brief

One line, agreed upfront

Meal

Comped

Step 0404 / 04

The month gets ranked

Post to your own channel, disclosed as an ad. At month end each venue board is ranked on performance, and the top of a board takes up to £100 for it.

Month endRanked

Top of the board

Up to £100

The board

You pick where
you’re eating.

Every venue we work with sits on one board with its open slots for the month. No waiting to be picked, no DMing a restaurant hoping they answer. See a place you fancy, claim the slot, turn up.

Every venue we work with is on one board, with its open slots for the month
Claim what you want, when you want — first to claim gets the slot
Matched bookings land there too, already held in your name
Cancel a slot early and it goes back on the board for someone else

The one rule

Two slots a month, minimum.

Two filmed and delivered keeps your place on the list. It’s the floor, not the target — most people do more, because more boards means more shots at the bonus.

Open slots · this month

Example

[ Venue 1 ][ Area ]Claim · 3
[ Venue 2 ][ Area ]Claim · 1
[ Venue 3 ][ Area ]Claim · 2
[ Venue 4 ][ Area ]Full

Slots are first come, first served. Matched bookings arrive here too, already held in your name.

What you get

Four things, none ofthem a flat fee.

Every meal on
the house

The venue comps what you film, every booking, no cap and no split bill. Independent kitchens — the sort of place worth eating in anyway.

BillTotal£0

Win the month,
take the bonus

Each venue ranks the videos filmed there. Top of a board is worth up to £100, and boards stack — five venues, five shots at it, £500 the ceiling.

This monthExample

01£100

02—

03—

Get better,
at no cost

Notes on every video — hooks, pacing, lighting, the first two seconds — plus free coaching sessions with the people writing the briefs. Bring your own feed, not just ours.

Hook lands in 1.2s

Hold the plate shot longer

Cut the walk-in

Where it
tends to lead

Venues notice who made their best video of the month, and the good ones start asking for that person by name. Some of that turns into paid work direct with them. We don't take a cut, and we don't pretend to control it.

A
venue

Asked for@you

Two videos a month keeps your place. The rest is upside.

Comped every booking · Up to £100 a venue · No flat fee

Start your application

The list

A place on it is worth keeping.

We only keep as many creators as we have venues to feed them, so the list is capped. Every application gets watched by a person, more people apply each month than we take, and places open when someone drops off.

Who we want

Based in the UK and actually free to shoot locally
Post food, drink or hospitality content already
Film and edit your own work — this is you, not a team
Fine with a one-line brief instead of full creative control

Not for

Agencies pitching on behalf of several accounts
Unboxings and product ads with no hospitality angle
Accounts that go quiet for months at a time
Anyone treating a comped meal as the whole job

And once you’re in

Two slots a month

The floor, not the target. Two filmed and delivered keeps your place. Miss a month without telling us and the place goes.

Deliver what you claimed

Claiming a slot and not turning up costs a venue its month. One is a conversation. Twice is the end of it.

The list is capped

We only keep as many creators as we have venues to feed them. More people apply each month than we take, and places open when someone drops off.

None of this is meant to be intimidating. It exists because a venue that gets stood up has lost its month, and because the people already on the list turn up.

Apply

Get on the list.

Create your account and we’ll message you when there’s a shoot near you.

Create account Log in

Questions

What creators actually ask.

Something not here? Email creators@contentgap.co.uk and a person will reply.

So how do I actually make money?

Through the monthly leaderboard. Every venue ranks the videos filmed there that month, and the top of a board takes up to £100. Film five venues in a month and you sit on five boards, so £500 is the ceiling. There is no flat fee per video — the meal is comped either way.

What if I film a video and it flops?

You ate for free, the video is yours, and it counts toward your two slots. You just don't take the bonus at that venue that month. Nothing is deducted and nothing is owed.

How is a video ranked?

On how it performs — reach and engagement on your own post, judged against the other videos filmed at that venue that month. Not against creators at other venues, and not against your own follower count.

Do I get to choose the venue?

Yes. Everything we work with sits on one board with its open slots. Claim what you want. We'll also match you with places near you, which land on your board already held in your name.

What happens if I only do one video a month?

Two a month is what keeps you on the list. Life happens — tell us and we'll hold your place. Go quiet without a word and it goes to someone on the waiting list.

Do I keep the video?

Yes. It posts to your own channel, to your own audience — that's what makes it worth making. We ask that it stays up and stays disclosed as an ad, because ASA rules require it and the fine lands on the venue, not you.

Do I have to eat something I didn't choose?

The venue picks what you're filming — that's the brief. You'll know what it is before you claim the slot, and the meal is comped either way.

What if I'm not accepted?

We'll tell you either way. Most often it's not a fit yet rather than a no forever — feeds change, and you're welcome to apply again later.